Product Manager - Pidy Benelux

Product Manager

Marketing, Product Manager | Ieper

Wanted: inspiring product manager, innovative brand manager, strategic
customer loyalty, in other words: a real all-round marketing specialist for
our ready-to-fill products with a focus on profitable growth. We have a
wide range of customers in retail, industry and foodservice.


Market understanding: conduct market research

• Product Management: ensure profitable growth of the product

a. Understand and manage the product portfolio.
b. Development of comprehensive category plan (short, medium
and long term)
c. Introduce in time new product developments which are strategic
for the company
Implement, set priorities, follow-up and redirect
d. Drive product launches working closely with all departments

Brand Management: ensure profitable growth of the brands of the
a. Brand strategy, including the setting of style guides, brand
guidelines, brand vision and value proposition for short as well as
long term
b. Planning and execution of all communications and media actions
on all channels, including online and social media, with the
Communication Manager
c. Creating and managing promotional collateral to establish and
maintain product branding

Category Management: ensure profitable growth of the customer
a. Gain a deep understanding of customer experience, identify and
fill product gaps and generate new ideas that grow market share,
improve customer experience and drive growth
b. Action plan by sales channel/account with prioritisation,
implement and monitor results and redirect.
c. Prepare and launch presentations
d. Promotion plan per account : definition and implement with
account development
• Cross department coordination : Provide guidance and support
towards all departments


• Proven experience in all round Marketing (3-5 years of experience) in
food industry company
• Knowledge of project management
• Fluent in English and Dutch (spoken and written), comfortable in
• Good knowledge of Excel and Powerpoint – knowledge of SAP is a

Your personality:

  • You are perseverant, creative, flexible and can multitask
  • Excellent communication skills with colleagues, clients, suppliers, …
    You are a remarkable team member and you value your coworkers
  • Curious, open-minded, with a strong ability to understand and
    analyze trends, to assess the development potential of the product
  • Customer oriented, open to all opportunities


You will join a dynamic team in an international company that is one
of the world leaders in the ready-to-fill pastry industry with ambitious
You are based in Ypres. You regularly relocate to (international) clients
and trade fairs.
Full time (Belgian) contract with competitive salary package, with
company car, telephone, laptop, lunch vouchers, eco vouchers,
group assurance.

Contact us!
Do not hesitate and contact us at or call 0032498629986

Your contact person is Annelore Victor
(Corporate HR Manager)

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